How a Wellness Author Partnered with Experts and Gained Media Momentum

Background:

A Los Angeles–based wellness author came to Estorytellers with a manuscript focused on mindful living and stress management. While the message was strong, her platform lacked media traction and expert validation. She wanted to position her book as a credible and inspiring voice in the wellness space.

Solution:

Our strategy team connected her with two UCLA wellness researchers and a nonprofit leader from downtown LA specializing in community health. Together, they co-created forewords, expert endorsements, and event tie-ins that strengthened the book’s authenticity. Estorytellers’ PR division crafted a concise pitch, highlighting both scientific and emotional relevance for media outlets.

Results:

Within ten days, the author secured a TV segment on a regional wellness show and a print interview in a leading California lifestyle magazine. The collaboration also led to partnerships with two LA wellness events, expanding both her audience and her professional credibility.

Impact:

The book’s cross-industry collaboration model became a benchmark example for Estorytellers’ hybrid publishing division. By connecting authors to real experts, we helped ensure the book resonated beyond sales—driving long-term influence in the wellness community.