From Invisible to Unstoppable: 400% Sales Boost!

When Rohan Malhotra (name changed for confidentiality), an independent fiction writer from India, contacted Estorytellers, his situation felt painfully familiar. Friends liked the story. Early readers gave encouraging feedback. Still, sales stayed flat. The book had no visibility, no steady reviews, and no reach. It was lost among thousands of titles on Amazon.

Rohan trusted his story, but he knew the problem was execution, not content.

The Challenges We Identified

• Poor discoverability on Amazon due to weak metadata and missing keywords

• Almost no reader reviews or external mentions

• A cover that failed to signal the sci-fi thriller genre

• No clear marketing or promotion plan after launch

Estorytellers’ Book Revival Strategy

Amazon Listing Optimisation
We began with a full audit of the Amazon product page. Our team rewrote the title, subtitle, and book description to improve search relevance and reader appeal. We added accurate backend keywords, improved category placement, and refined metadata to match how readers search for sci-fi thrillers.

Cover Redesign for Genre Fit
The original cover did not reflect the genre. Our designers created a bold, high-impact cover that clearly communicated science fiction and suspense. The new design helped the book stand out instantly during browsing.

Targeted Influencer Outreach and PR
We built a focused outreach list of sci-fi reviewers, content creators, and podcasters. Advance review copies, interviews, and feature pitches helped build trust and visibility among the right audience.

Planned Promotions and Advertising
We ran limited-time Kindle offers, Amazon ads, and genre-specific promotions. The campaigns went live during a high-reading period to maximise engagement and momentum.

The Results

• Ranked among Amazon’s Top Trending Titles in the mental wellness category

• 700+ readers reached across print and digital formats within the first three months

• Discussed and shared by leading wellness creators and counsellors on social platforms

• Featured in a regional media interview focused on youth mental health awareness

• Adopted as recommended reading by multiple college psychology clubs and student groups

Timeline of Progress

• Metadata upgrade and keyword-focused listing rewrite

• Genre-aligned cover redesign

• Influencer outreach and targeted promotions

• 390% sales growth, 45+ reviews, and media features

What Rohan Shared

“I had almost stopped promoting my book. Estorytellers stepped in and completely changed its direction. Their optimisation and marketing gave my book the visibility it always needed.”