How Estorytellers Helped a First-Time Author Avoid a Print-and-Dump Trap

Background

Riya, a debut author from Mumbai, was eager to publish her first non-fiction book. She initially approached a small local publisher that promised a “quick print and release” package at a high fee. Excited by the prospect of fast publishing, she almost signed the contract. However, she wisely requested proof of the publisher’s previous titles to verify credibility.

Problem: Spotting a Print-and-Dump Publisher

Upon investigation, Riya found that none of the publisher’s previous books were listed on major platforms like Amazon, Flipkart, or regional bookstores. There were no ISBN registrations, no reviews, and no distribution network. The publisher’s services were limited to printing, leaving authors with minimal reach, no marketing support, and unclear royalty management—a classic “print-and-dump” scenario.

Solution: Partnering with Estorytellers

Riya then collaborated with Estorytellers, one of India’s top and reputable book publishers, known for comprehensive publishing solutions. Estorytellers guided her through every stage of the publishing process:

1. Manuscript Evaluation & Editorial Support

• Developmental editing to improve flow, strengthen themes, and clarify ideas.

• Copyediting and proofreading for grammar, style, factual accuracy, and tone consistency.

• Detailed feedback with chapter-by-chapter notes ensuring readiness for digital and print release.

2. Design & Formatting

• Professional cover design aligned with genre and target audience expectations.

• Interior formatting for Kindle, PDF, and paperback editions, ensuring readability and print quality.

3. ISBN Registration & Legal Compliance

Estorytellers handled all registrations and legal requirements, ensuring the book met national and international publishing standards.

4. Global Distribution

• Book listed on Amazon India, Amazon US, Flipkart, and other verified online marketplaces.

• Enabled access to readers in five countries within the first month.

5. Marketing & Royalties

• Data-driven marketing, including Amazon Ads, social media promotion, and influencer outreach.

• Riya retained 100% of her royalties with transparent monthly sales reporting.

Results

Within 45 days of launch, Riya’s book sold over 200 copies and reached readers in India, the US, UK, Australia, and Singapore. Beyond sales, she benefited from professional reporting dashboards, ongoing marketing guidance, and a roadmap for future books.

Key Takeaways for Authors

• Verify a publisher’s catalog and distribution network before signing contracts.

• Check for ISBN registration and online platform listings to avoid “print-and-dump” schemes.

• Professional editorial, design, and marketing support significantly boosts credibility and sales.

• Partnering with a reputable publisher like Estorytellers ensures control over royalties while gaining access to global distribution.

Conclusion

Riya’s experience demonstrates that credibility backed by tangible results outweighs flashy promises. By choosing a trusted partner like Estorytellers, first-time authors can launch successfully, reach global readers, and build a sustainable publishing career.